{"id":2896,"date":"2016-02-23T10:13:04","date_gmt":"2016-02-23T09:13:04","guid":{"rendered":"http:\/\/www.verdi22.com\/?p=2896"},"modified":"2025-02-24T13:32:31","modified_gmt":"2025-02-24T12:32:31","slug":"goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato","status":"publish","type":"post","link":"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/","title":{"rendered":"Goldman Sachs spiega perch\u00e9 la realt\u00e0 aumentata esploder\u00e0 anzich\u00e9 fare un flop come in passato"},"content":{"rendered":"

di Matt Weinberger,\u00a0<\/em>tratto da\u00a0uk.businessinsider.com<\/a><\/em><\/p>\n

<\/div>\n

In un commento, l\u2019analista Goldman Sachs ha spiegato la filosofia che ispira la sua convinzione che la realt\u00e0 virtuale aumentata \u2013 che \u00e8 stata un grande flop nei primi anni novanta \u2013 sta per avere un enorme successo, tanto da riuscire a sorpassare il mercato televisivo entro il 2026.<\/p>\n

<\/p>\n

\u201cAllora, che cosa differenzia lo stato attuale dal flop del 1990? A nostro avviso la risposta \u00e8 la tecnologia\u201d scrive Goldman Sachs.<\/p>\n

Nei primi anni 90, dice nel commento, ambiziosi sforzi iniziali sulla realt\u00e0 virtuale come il Virtual Boy Nintendo o le macchine arcade Virtuality, insieme a film come \u201cIl tagliaerbe\u201d, hanno dato aspettative troppo alte rispetto a ci\u00f2 che le prime grafiche 3D potevano effettivamente fornire.<\/p>\n

Ma ora, scrive Goldman Sachs, i computer sono abbastanza potenti per rendere un tipo di grafica super-coinvolgente necessaria per lavorare a tutti questi tipi di realt\u00e0 virtuale aumentata. Inoltre, il settore smartphone ha adottato sensori e display necessariamente standard e questo ha reso i dispositivi relativamente pi\u00f9 economici da costruire.<\/p>\n

Ci\u00f2 significa che gli \u201chead-mounted devices\u201d, o \u201cHMDs\u201d, hanno molto potenziale come nuova forma di informatica – Goldman dice \u2013 sia con la realt\u00e0 virtuale Oculus Rift di Facebook o HTC Vive Pre, e i dispositivi per la realt\u00e0 aumentata come Microsoft HoloLens o Magic Leap.<\/p>\n

\u201cFondamentalmente, la realt\u00e0 aumentata crea un modo nuovo ancora pi\u00f9 intuitivo per interagire con i computer. Nel mondo della realt\u00e0 aumentata, i controlli del computer diventano ci\u00f2 che per noi \u00e8 gi\u00e0 familiare attraverso i gesti e la grafica\u201d scrive Goldman Sachs.<\/p>\n

Mentre la rivoluzione del PC nei primi anni 90 \u00e8 stata guidata dalle aziende e la rivoluzione degli smartphone della fine del 2000 \u00e8 stata guidata dai consumatori, la realt\u00e0 virtuale e la realt\u00e0 aumentata hanno cos\u00ec tanti usi potenziali che la rivoluzione sar\u00e0 probabilmente guidata da entrambi.<\/p>\n

Facebook vede la Oculus Rift come qualcosa di simile ad un fantascientifico \u201cteletrasporto\u201d, mentre Microsoft sta martellando sull\u2019idea che i HoloLens hanno molto valore per la vendita al dettaglio, il design, l\u2019ingegneria e le industrie di stoccaggio.<\/p>\n

Questa tecnologia \u00e8 molto pi\u00f9 utile e varia rispetto ai primi videogiochi, per\u00f2 il gioco ha un posto importante anche in questa nuova realt\u00e0 virtuale aumentata. Col tempo, scrive Goldman Sachs, la realt\u00e0 aumentata potrebbe superare anche tali usi specifici, diventando un intero, nuovo tipo di computer da sola, come ha fatto il PC in passato.<\/p>\n

 <\/p>\n

Libera traduzione dell’articolo di Matt Weinberger,\u00a0<\/em>tratto da\u00a0uk.businessinsider.com<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

di Matt Weinberger,\u00a0tratto da\u00a0uk.businessinsider.com In un commento, l\u2019analista Goldman Sachs […]<\/p>\n","protected":false},"author":1,"featured_media":6435,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[33],"tags":[],"class_list":["post-2896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nGoldman Sachs spiega perch\u00e9 la realt\u00e0 aumentata esploder\u00e0 anzich\u00e9 fare un flop come in passato - Studio Verdi22<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Goldman Sachs spiega perch\u00e9 la realt\u00e0 aumentata esploder\u00e0 anzich\u00e9 fare un flop come in passato\" \/>\n<meta property=\"og:description\" content=\"di Matt Weinberger,\u00a0tratto da\u00a0uk.businessinsider.com In un commento, l\u2019analista Goldman Sachs [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\" \/>\n<meta property=\"og:site_name\" content=\"Studio Verdi22\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-23T09:13:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-24T12:32:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.verdi22.com\/wp-content\/uploads\/2016\/02\/microsoft-hololens-holostudio.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"emanuele\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"emanuele\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\"},\"author\":{\"name\":\"emanuele\",\"@id\":\"https:\/\/www.verdi22.com\/it\/#\/schema\/person\/cf0138b90f95f729a461f65e097b2e08\"},\"headline\":\"Goldman Sachs spiega perch\u00e9 la realt\u00e0 aumentata esploder\u00e0 anzich\u00e9 fare un flop come in passato\",\"datePublished\":\"2016-02-23T09:13:04+00:00\",\"dateModified\":\"2025-02-24T12:32:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\"},\"wordCount\":420,\"publisher\":{\"@id\":\"https:\/\/www.verdi22.com\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.verdi22.com\/wp-content\/uploads\/2016\/02\/microsoft-hololens-holostudio.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\",\"url\":\"https:\/\/www.verdi22.com\/it\/2016\/02\/23\/goldman-sachs-spiega-perche-la-realta-aumentata-esplodera-anziche-fare-un-flop-come-in-passato\/\",\"name\":\"Goldman Sachs spiega perch\u00e9 la realt\u00e0 aumentata esploder\u00e0 anzich\u00e9 fare un flop come in passato - 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